The New Realities for Minority Business
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The New Realities for Minority Business

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    There is a major demographic transformation occurring in this country. Minorities, who now represent approximately 26% of the U.S. population, are expected to represent nearly 50% by 2050. This will create opportunities for consumer and business sales in those communities where minority businesses, if correctly positioned, could have a competitive advantage. These demographic changes will ultimately alter the relationships between corporate America and communities that have traditionally been under-served by the business sector. The New Realities for Minority Business provides a general overview of the business environment and serve as a starting point for a discussion of the necessary strategies for promoting minority business success in the 21st century.
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